Management Careers : Careers in Management

Different Management Opportunities:

Following are the different manager positions that available in market:

• Sales managers
• Marketing manager
• Advertising manager
• Administrative services managers
• Promotions manager
• Public relations manager
• Computer and information systems managers
• Construction managers
• Engineering managers
• Food service managers
• Human resources manager
• Lodging managers
• Production managers
• Hotel Manager
• Medical and health services managers
• Purchasing managers
• Financial managers
• Property manager
• Top executives

Advertising managers:

Advertising managers are responsible for managing promotion and advertising department. In small industry, advertising managers may work as a channel between the company and advertisement agency. In relatively big industry, advertising managers are responsible for monitoring media and creative services departments.

Marketing managers:

Marketing managers are responsible for developing marketing strategy of company. With the help of market research managers and product development managers, marketing managers are responsible for following:

• Estimate the order for products and services offered by the company and its competitors.
• Prepare pricing policy which maximizes company profits and market share as well as take care of customer satisfaction.
• In association with sales, product development department, marketing managers monitor requirement of new products and different services. They also monitor product development.

Promotions managers:

Promotions managers are responsible for monitor promotions specialists. Other responsibilities include:

• In order to increase sales, promotions managers guide promotions team to implement programs which is a combination of advertising and purchase incentives. Discounts, gifts, rebates, samples, coupons and contests are some form of the purchasing incentives.
• Various means are used by promotions managers to communicate with dealers, distributors and consumers including mail, television or radio advertising, catalogs, telemarketing, newspapers, Internet advertisements or Web sites, exhibitions, in-store displays or product endorsements, and special events.

Public relations managers:

Responsibilities of public relation managers are as follows:

• Public relation manager monitor specific area such as health care department or crisis management or a specific industry.
• They are responsible for communicating with particular group of people such as stockholders, consumers, players, students or general public in order to ensure company's achievement. Public relations managers have to explain or validate the company's strategies and policies.

Sales managers:

Sales managers implement company's sales plan. Responsibilities of sales manager include:

• Allot sales regions, set targets and prepare training programs for the sales representatives. Also guide sales persons to improve their sales target.
• Sales managers collect data from sales representative. They analyze this data to determine sales prospective as well as inventory requirements. It is also helpful for them to keep an eye on customers' choice. Such data is helpful in the improvement of products and also the increase organization's profits.

Eligibility and Qualification:

In management field, mostly candidates with bachelors degree ( eg. BS in Business Management) or masters degree ( MS in Business Management ) preferred. For sales, and marketing or promotions manager posts, employers look for candidates with bachelors' degree or masters degree in business management with marketing as major. Also if you have done courses in management, business law, finance, mathematics, and statistics, economics and accounting then it will be an added advantage. Also candidate should complete his internship while school. It is greatly recommended.

In technical industries like computer and electronics manufacturing, a bachelor's degree in science or engineering with master's degree in business administration is preferred. As such candidates have technical knowledge and background, it is helpful for them to understand company work environment.

In advertising industry, for management positions, candidates with bachelor's degree in advertising or journalism are preferred. However, your course material should comprise of marketing, market research, sales, consumer behavior, communication skills and technology, and visual arts, and art history and photography.

Public relations manager post, candidates with bachelor's or master's degree in public relations or journalism are preferred. If candidate's curriculum include courses in advertising, business administration, public affairs, public speaking, political science, and creative and technical writing then it will be an added advantage.

Most promising positions of managers in marketing, advertising, public relations, sales and promotions are filled by promoting experienced staff or related professional personnel.

Job Prospects : Management Career Opportunity

There are various management jobs available which are offered by various industries including marketing, advertising, public relations, promotions, information technology sales and manufacturing. Candidates who completed his graduation, with related experience, excellent communication skills and creativity have good job prospects. Also candidates proficient in computer skills and internet have great chance in advertising, marketing, promotions, public relations field.

There is great scope for sales manager. Out of 580,000 jobs, there are 320,000 sales managers' jobs. While 160,000 jobs are of marketing managers and while public relation jobs and adverting manager jobs are 49,000 and 48,000 respectively.

Remuneration in Management Field : Management Career Salaries

Remuneration in management field is among the highest. However it comes along with responsibility and target oriented job. In management career, annual average salary for advertising mangers is $73,580 while marketing managers draw around $98,720 per annum. While sales manager get $91,560 yearly and public relational manager get $82,180 for public relations managers.

Salary of manager depends on various factor including type and level of responsibility, experience, tenure, qualification, size of company, location, and industry. For example, managers in manufacturing industry usually get higher alary than other industry. For sales managers, their salary depends on sales area.